Social Media Specialist
We are seeking a creative, forward-thinking, and organized social media specialist to join our growing team in Alexandria. In this position, you will interact with targeted virtual communities and network users to promote our products.
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Generate, edit, publish and share daily content (original text, images, video) that builds meaningful connections and encourages community members to take action
Implement ads campaign and monitor results progress and maintain it regarding the available monthly budget.
Set up and optimize company pages within each platform to increase the visibility of the company’s social content
Create editorial calendars and syndication schedules
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborate with other departments (customer relations, sales, etc) to manage reputation, identify key players and coordinate actions